DSP under pressure to match the hype of Ala!

The chartbuster status of Ala Vaikunthapurramuloo's 'Samajavaragamana' and 'Ramuloo Ramulaa' has given rise to some unforeseen consequences. These are from Allu Arjun's next movie, which will clash with 'Sarileru Neekevvaru' at the box-office.

Naturally, everyone wants Devi Sri Prasad to create magic with the songs of the Mahesh Babu outing. The musical song promotions of the movie will take off from December. Comparisons will be invariably drawn by the audience, especially trolls.  Thus, DSP needs to be rollicking if he has to stave off negativity on social media. Anil Sunkara has said that Mahesh's intro song will be 'keka'. ‘Sarileru Neekevvaru’ is being directed by Anil Ravipudi. 

The action entertainer will see Vijayashanti returning to movies. She is playing the role of professor Bharati in ‘Sarileru Neekevvaru’. Rashmika is the heroine.