Team ‘Sye Raa’ is learning a lot from the result of ‘Saaho’. Like ‘Saaho’ did, team ‘Sye Raa’ will unleash a publicity blitzkrieg and will promote it in all cities in India aggressively. Moreover, the team got alerted with the criticism of ‘Saaho’.
 
Though both ‘Sye Raa’ and ‘Saaho’ are diverse in genres, the three-hour runtime is being seen as ‘heavy’ by the audiences for action-driven movies. So, ‘Sye Raa’ will be around 2 hours 45 minutes of runtime.
 
On the other hand, efforts are underway to finalise the venue and date for pre-release event. ‘Sye Raa’ is a period drama being directed by Surender Reddy. Ram Charan is the producer. Nayanthara and Tamannah are the female leads.
 
In other important roles, Amitabh Bachchan, Sudeep and Vijay Sethupathi will appear.