Puri Jagannadh and Kalyan Ram's 'Ism' surpassed the expectations and performed on a strong note at box-office. The movie is estimated to have collected a share of Rs 3 Cr with major share coming from Nizam area. Trade pundits say the film has collected a share of Rs 1.08 Cr in Nizam on the opening day which is the first time for Kalyan Ram. 

Despite mixed talk, the movie took flying start at the box-office. 'Ism' is about a journalist who uses hacking methods in exposing the corrupt politicians and businessmen. Kalyan Ram Nandamuri has acted and also produced Ism. Puri Jagannadh has written and directed it. Model Aditi Arya debuted in the movie as heroine.

Ceded - 48.5 L
Nizam - 1.08 Cr
East - 29.40 L
West - 18.02 L
Guntur - 40.5 L
Nellore - 13 L
Krishna - 18 L
Vizag - 32.36 L
Total AP and Telangna -  Rs 3 Cr