Hero Naga Shourya is turning producer. He launched a production house called Ira Creations and his father will run it. Although Naga Shourya has hits like 'Jyo Achytuananda' in the recent time, he needs a big boost to reach to the next level. Hence he has floated own movie banner. 

The first movie on this banner will introduce popular Kannada actress Rashmika Mandanna of 'Kirik Party' fame. The film will be directed by newcomer Venky Kudumula, who worked for director Trivikram. 

It will be launched on 10th April.